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Market view · 2026 · 5 min read

The global art market returned to growth — unevenly

The 2026 report covers 2025: sales returned to growth after two declining years, while regions and channels moved at different speeds.

$59.6bn
global sales in 2025
+4%
year-on-year sales
41.5m
transactions
01

Growth returned, but not the peak

The 2026 Art Basel and UBS report reviews 2025. Global sales reached an estimated $59.6 billion, up 4%, while transactions rose 2% to about 41.5 million. It was the first increase after two declining years, though still below the 2022 peak. Public-auction sales rose 9%; dealer sales reached about $34.8 billion, up 2%.

02

Three markets still held three quarters

The US retained a 44% share, about $26.0 billion, up 5%. The UK held 18%, about $10.5 billion, up 2%; China held 14%, about $8.5 billion, up roughly 1%. Together they represented 76% of global sales. France reached about $4.5 billion, up 9%, from a smaller base.

03

Physical channels strengthened; online normalised

Art fairs generated 35% of dealer sales, up from 31% in 2024. Online sales were about $9.2 billion, or 15% of the market—below the exceptional 25% share in 2020, but above 9% in 2019. Online has settled into the market rather than disappearing.

What this means

The recovery was real, but a 4% headline does not mean every market improved together. Year, region and channel still matter.

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