NILUFAR Brand Identity
正文与记录 · 第 2 页
Nina Yashar is a celebrated gallerist, collector and patron of Nilufar as well as one of the most pioneering tastemakers in the world of contemporary design. Nina Yashar, of Persian origins, relocated to Milan as a child with her family who were leading merchants of antique carpets and precious textiles. She began her career working alongside her father until she branched out to start her own business at the age of twenty-one. Initially, she dealt in antique and 19th-century French carpets before developing an irresistible attraction to vintage design masterpieces and works by contemporary creatives. In 1979, she founded Nilufar and embarked on a career now spanning more than four decades that has seen Nina Yashar create a wealth of extraordinary projects, exhibitions and collaborations, discovering talents who have left an indelible mark while helping to define the world of collectible design. FOUNDER NINA YASHAR Portrait of Nina Yashar Ph. Brigitte Lacombe
正文与记录 · 第 3 页
Nilufar is the legendary Milanese gallery known for its ability to anticipate design trends and its exceptional selection of vintage design masterpieces. Guided by the unparalleled vision of founder Nina Yashar, Nilufar has established itself as a point of reference for collectors, institutions and design enthusiasts by delving into the past work of the creative maestros of yesteryear while keeping an eye on the future by way of today’s contemporary talents. “Discovering, crossing, creating” is the motto that Nilufar continues to follow. First opened at its distinguished venue in Via della Spiga, Nilufar inaugurated in 2015 a second exhibition space of 1,500 sqm in Viale Lancetti inspired by the La Scala opera house. The two locations have become must-see attractions during Milan Design Week and boast an eclectic program of exhibits that draw in an international audience. Nilufar, Via della Spiga 32, Milan
正文与记录 · 第 4 页
Exhibition view of Lina Bo Bardi – Giancarlo Palanti Studio D’Arte Palma 1948–1951 at Nilufar Depot, MDW 2018 For over 45 years, Nilufar has been an international benchmark in collectible design, celebrated for its unique ability to intertwine 20th- century masters with today’s most compelling contemporary voices. Driven by a curatorial vision where research, craftsmanship, and experimentation converge, Nilufar transforms each project into a narrative of discovery. Balancing heritage and innovation, Nilufar speaks to a cosmopolitan audience that values design as both a cultural pursuit and an investment. THE ESSENCE OF NILUFAR The world of Nilufar unfolds through iconic spaces that embody its vision. In the heart of Milan, Nilufar Via della Spiga is a refined salon where sophisticated interiors encourage an intimate and luxurious visitor experience. Inaugurated in 2015 within a reconverted industrial building, Nilufar Depot offers a monumental experience: a contemporary temple where design creations of all styles and eras coexist in theatrical, immersive exhibitions. Two complementary facets of a single philosophy, fostering a continuous evolution and experimentation that resonates across Nilufar's digital platforms. THE VENUES Exhibition view of Gabriella Crespi at Nilufar Via della Spiga, 2023
正文与记录 · 第 5 页
Over 20,000 visitors at Nilufar Via della Spiga and Depot in just 7 days Specially curated exhibitions and exclusive presentations feature each year A springboard for emerging designers and new talents Leading collectors, curators and interior designers in attendance Extensive international media coverage in high profile publications Major events that cement Nilufar’s role in the global design calendar MILAN DESIGN WEEK: A PIVOTAL MOMENT FOR NILUFAR Exhibition view of Time Traveller at Nilufar Depot, MDW 2024 Exhibition view of Jungle at Nilufar Depot, MDW 2021
正文与记录 · 第 6 页
Nilufar has been a constant presence at the world’s foremost art and design fairs, bringing its singular curatorial vision to life through museum-quality installations and exclusive selections. These appearances engage a discerning global audience of collectors, curators, and design professionals. INTERNATIONAL FAIRS Design Miami Paris, 2025
正文与记录 · 第 7 页
Each stand is conceived as an immersive journey, exploring new possibilities and uncharted territories, emphasizing storytelling and craftsmanship Presentation of both iconic masterpieces and emerging designers Opportunities to engage with leading international collectors and institutions PAD London, 2025 FOG, San Francisco 2023 NILUFAR’S APPROACH AT FAIRS
正文与记录 · 第 9 页
Over the years, Nilufar’s distinctive pieces have been acquired and exhibited by prestigious museums worldwide, underscoring its authoritative role in collectible design. Key Institutions include: MUSEUM ACQUISITIONS & EXHIBITIONS Centre Pompidou, Paris CNAP Museum (Centre National des Arts Plastiques), France Design Museum, Gent Fondation Azzedine Alaïa, Paris Genius Loci, L'Ange Volant M7 Museum, Qatar MAXXI, Rome Musee Des Arts Decoratifs, Paris San Francisco Museum of Modern Art (SFMOMA), San Francisco The Metropolitan Museum of Art, New York Triennale Design Museum, Milan Victoria and Albert Museum, London Vitra Design Museum, Basel Exhibition view of Tutto Ponti. Gio Ponti Archi-Designer at MAD – Musée des Arts Décoratifs, Paris 2018
正文与记录 · 第 10 页
Nilufar proudly supports Martino Gamper’s groundbreaking project, “100 Chairs in 100 Days.” This celebrated collection, which reinterprets and deconstructs classic chairs, has been exhibited in numerous international museums, showcasing innovation and craftsmanship at its finest. Exhibited at: COLLECTION FOCUS Cromwell Place, London The NRW - Forum Dusseldorf Triennale Design Museum, Milan Yerba Buena Center for the Arts, San Francisco Eglise Saint-Pierre, Site Le Corbusier de Firminy Benaki Museum, Athens Marugame Genichiro - Inokuma Museum of Contemporary Art, Marugame RMIT Design Hub, Melbourne City Gallery Wellington, Wellington Exhibition view of 100 Chairs in 100 Days at Triennale Design Museum Milano, 2009
正文与记录 · 第 11 页
Guided by the motto “Discovering, crossing, creating,” Nina Yashar draws on her ability to unite the legacy of the past — the high-end traditional craftsmanship of Renaissance workshops — with the avant- garde aesthetics of today’s contemporary talents to bring forth an unparalleled project. Building on this foundation, Nilufar Edition represents a unique foray into furnishings that defy conventional thinking: over one hundred pieces across key categories, through an extensive range of finishes. Celebrating the use of color and the harmonious combination of refined materials, Nilufar Edition imbues each piece with joie de vivre while embodying the timeless elegance that defines Nilufar. Nilufar continues its journey towards new cultural and creative horizons. NILUFAR EDITION Exhibition view of "In The Mood for Touch", Nilufar x Métaphores, Paris 2025
正文与记录 · 第 12 页
EXPANDING HORIZONS In a constantly evolving design landscape, Nilufar leverages pop-up initiatives to innovate beyond the traditional formats of fairs and permanent galleries. These temporary, flexible exhibitions enable direct engagement with new audiences in unexpected venues, creating singular moments of discovery and dialogue. Immersive and versatile, these projects provide opportunities for synergies and exchanges with adjacent creative spheres such as fashion, lifestyle, and contemporary art, reflecting the brand’s pioneering spirit. Andrea Nicelli Airport, Venice, Italy 2023
正文与记录 · 第 14 页
NILUFAR TEMPORARY HIGHLIGHTS Nilufar Squat – Los Angeles, 2020 A groundbreaking pop-up in a raw, urban space, engaging the LA design community with exclusive exhibitions and events. Aeroporto Nicelli – Venice, 2023 Innovative site-specific installation at Venice’s historic airport, blending design, architecture, and cultural heritage. Gstaad Pop-Up – 2024 A luxury mountain retreat setting hosting an exclusive selection of collectible design pieces, targeting a high-profile audience. Galerie56 – New York, 2025 An urban pop-up gallery space in NYC, focusing on the Italian Master of the 19th century Montecarlo Temporary Exhibition – 2025 A sophisticated seaside setting that brings together collectible design pieces and contemporary artworks Galerie56, New York 2025
正文与记录 · 第 15 页
Via della Spiga 32 | 20121 Milano | [电话已省略] Viale Vincenzo Lancetti | 34 20158 Milano | [电话已省略] [网址已省略] January 2026